If you are still driving an unmarked vehicle you could be losing out big time to your rivals. Here’s why.
- IT PROTECTS AGAINST MINOR DAMAGE
Decals will actually help guard against scratches and minor scuffs on your vehicle.
Investing in a logo could prevent low level damage and help maintain the vehicle’s outer condition.
- IT MAKES AN IMPRESSION
What is the first impression that your customer has of you?
For many, first impressions begin with the van which is parked outside their home.
This will be the first thing that they see of your company and it should therefore be an impressive sight!
Don’t forget the customers of the future, either.
Branding your van ensures everyone can see who is on the job!
- IT’S ADVERTISING
Yes, your van is a potential source of advertising. If you think about it, why wouldn’t you put your business name on your van or vehicle?
This makes it easy for new customers to contact you when they see you out on the job.
Don’t wait for your customers to discover you – put the message out there that you are available.
A branded vehicle is one of the most proactive methods of advertising your presence possible. Make sure to include your mobile and web address on it, as well.
- IT’S EASY
Branding your vehicle – even if it is on a lease – is easy.
Vehicle wraps can be easily applied to even hire vans, as long as they are carefully removed afterwards. These are also simple to replace, when you fancy a change of design.
- IT’S CHEAP
Decals and vehicle wraps are cheap. You don’t have to spend a lot on branding your van. Nor does it have to be permanent.
- IT’S EFFECTIVE
This is one form of advertising that is really effective. Your van is out there, all over the place. This means your company name is constantly being seen by new people, every day.
If you have a fleet of vehicles, this is a large potential audience that you are reaching. And all for a small outlay.
In terms of ROI, this is highly cost effective.
- IT’S BEING DONE BY YOUR RIVALS
Increasingly, the world is becoming branded.
Are you going to let your rivals get the advantage over you?
- IT GETS THEIR ATTENTION
By using the right colors, design and logo, your van can be very eye catching and grab the attention of your potential customers.
- IT’S SUBTLE
But… a branded van is also a subtle way of advertising.
Unlike TV or radio adverts, which are intrusive, this is a non aggressive method of advertising.
It doesn’t shout at you, demand attention or knock on your door when you’re in the bath!
- IT WORKS!
A cleverly branded fleet of vans might cover hundreds of miles in a single day. This is a lot of potential customers, for a very small outlay.
It has been proven to work better as a lead generator than a website has!